From product to post,
without the chaos.
One queue connects brands and creators. Here's exactly what happens from the moment a brand hands over product.
A brand hands us product
A brand sends over a batch of product and a quick brief — the category and the tier it's for. No casting calls, no spreadsheets. From there, we run the drop.
The queue claims the job
The drop is pushed onto a distributed work queue. Independent workers claim it atomically — so it scales horizontally and never double-allocates, even under load.
Tier & score weighting
Every eligible creator gets a weight from their tier (×1 to ×3.5) and live engagement score. Units are apportioned by largest-remainder math, so the split is exact and provably fair.
Creators get the ping
Each matched creator gets a WhatsApp message and confirms their shipping address in one tap. We pack and ship it out. Decline, and the units flow back to the pool automatically.
Everyone sees the proof
Brands track every unit from allocation to delivery to content. Creators climb tiers as they perform — unlocking first pick on the next drop.
Fair by design, not by promise.
Deterministic split
The same inputs always produce the same allocation. No black box — weighting is published and auditable.
Atomic claiming
Jobs are locked before processing, so two workers can never send the same unit twice. Safe to run at scale.
Full audit trail
Every drop, allocation and notification is logged. If anyone asks "why did this creator get it?", the answer is one click away.
Ready to run your first drop?
Request access and our team will get your brand onboarded and your product moving.
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